countrywomen leapfrogging: PR and Communications Officer | Dubai UAE

Job Description

The PR and Communications Officer will act as a business partner to the company and is responsible for the implementation and monitoring of public relations and communication activities across the group aimed at enabling the company to:

Generate new business (applications)
Increase its presence in its markets (clients, investors, media, and staff)
Build, maintain and manage its brand
Be positioned as the leader in the growth finance sector in all its markets and target audiences

The position is expected to support the generation of applications and the development of a strong positioning in the market place for the company. This is in support of our mission to create sustainable wealth, employment and economic growth through the development of successful small and medium enterprises, while generating attractive returns for all stakeholders.

The PR and communications officer is required to develop and continually monitor the company?s communication strategy in line with overall Group strategy and implement this in each office with appropriate policies and procedures. The position is responsible for the management of the company?s MENA portion website and its content, leading its long-term research, planning and implementation to ensure it continues to achieve its objectives.

The position will oversee and contribute to the production and promotion of Company/ Growth Finance advocacy and information material, such as fact sheets, leaflets, brochures, annual reports, flyers and undertake programme/ advocacy oriented research. She will publish internal and external newsletters as well as create/ commission any marketing material needed for internal or external campaigns. The position will represent the Company at industry events and serve as the first point of contact for media.

Responsibilities

Communication strategy and development

Maintain an overview of internal and external information needs, develop/ refine the company?s communication strategy and enhance communication
Support communication through developing and making use of new communication strategies and technology, including enhancing the company?s brand through relevant social media
Develop communications policies and procedures
To develop, implement and maintain a ?house style? in all written communications
To develop and maintain a photo library and client success stories for use across a range of communications forms

Publications and research

Oversee and contribute to the production and promotion of Company/ Growth Finance advocacy and information material, such as fact sheets, leaflets, brochures, annual reports, flyers, etc.
Contribute to or undertake programme/ advocacy oriented research and campaigns to support Company deal origination
Liaison with contributors to research and publications both within the company as well as with external professionals, editors, etc.
Grow and maintain an up to date client and intermediary database centrally
Publish company e-newsletter

Internal communication

Manage and collate weekly group communication
Design, research, write and distribute a quarterly staff newsletter.
Support entrenchment of company values through all internal communication platforms, in particular Share Point

Networking and events

Liaise with investors and other stakeholders on Company/ growth finance campaign and advocacy related issues
To represent company at internal and external events as required
To contribute to planning of and arrangements for company events

Media relations/ Campaigning

Manage international and local media relations
Draft/edit press releases and promotional adverts
Interact with company offices on media interventions and media related support
Design and undertake specific campaigns and advocacy interventions
Building dialogue with journalists
Create a bank of press clippings to track company?s presence in the media

Marketing support

Provide communication and marketing support for the company?s local offices, investors and others
Manage, execute or quality-check the design of internal and external marketing materials for each office
To implement and maintain strong company visual branding consistent across regional operations

Desired Skills & Experience

Minimum Qualifications

B degree or equivalent qualification in Media, Public Relations or
Communications

Minimum Experience

6 years within the PR and communications environment, preferably in the financial services or services sectors with a regional operating perspective.

Technical Competencies Required

Microsoft Office
Design software
Fluent in Arabic and English

Personal/Behavioural Competencies

Relationship Management -Creating value-added relationships between the organisation and vendors / business partners to the benefit of all stakeholders in the relationship.
Achievement Driven -motivated, focus persistently on outcomes, establishing goals, monitoring progress toward them and ultimately achieving them. High internal standards that drive them to do well. Take pride in positive contributions and always want to exceed their personal best.
Customer Service - ability to make an effort to listen to and understand both internal and external customers; anticipating customer needs; gives high priority to customer satisfaction. Acts as a trusted advisor to internal as well as external stakeholders.
Influence- impacting and swaying the attitudes, actions and decision making of individuals, groups and organisations.
Communication ? expressing ideas effectively in individual or groups situations and across distances; adjusting language or terminology to the characteristics or needs of the audience. Appropriate use of body language. Initiate conversations and invite others to communicate with them

Company Description

HRM is a boutique search, selection and management consulting business focused on the MENA region.

Our client is a global leader and expert in growth finance, with a proven track record for growing successful small and medium enterprises (SME?s) across Africa and the Middle East. As the leading multi-national financier and advisor to SME?s, they are at the forefront of helping entrepreneurs grow their businesses into sustainable and successful businesses that make a profit year on year.

They invest in the future value and potential of entrepreneurs who own businesses at any stage of development, across all sectors.?They offer business finance and support, expertise and guidance to businesses for the duration of their relationship.

They strive to be the leading small and medium enterprise financiers, the one that everyone wants to work for, do business with or refer to as a result of the best-in-sector performance. Their mission is to create sustainable wealth, employment and economic growth through the development of successful small and medium enterprises, while generating attractive returns for all stakeholders.

They have US$ 250 million funds under management and employ over 100 staff with growth ambitions of reaching US$1 billion funds under management operating in 20 countries. Their investors include triple A rated institutional institutions such as International Finance Cooperation, European Investment Bank, Shell and Shell Foundation, African Development Bank and CDC. They are a fast growing organization that has offices in 7 countries, and expanding quite rapidly; to soon open more offices across Africa and Middle East.

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